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I just received this letter from American Express for Target:
We wanted to let you know that you will no longer be able to load your American Express® Target Card at Target stores with a Target GiftCard or a non-Target branded credit card. You can continue to load your card with cash or debit at Target stores.
You can also add money to your American Express® Target Card online through direct deposit or transfer from your linked debit or bank account.
For more information on American Express® Target Card, click here.
Thank you for your Membership.
The American Express Customer Care Team
While this email indicates that Target will still accept debit loads to Target Amex, more and more, I (and others I know) have faced rejection by Target when trying to load Target Amex or Redbirds with debit cards that do not have the customers name on it. Yes, I’ve thought of using a Magic Marker, but I’m not certain that would be acceptable. Twice this past week, once on Long Island and another time in Southern New Jersey, I’ve been turned away trying to do a reload on my Redbird from a debit card that did not have my name on it.
Am I reading too much into this email?
I think Target is beginning to differentiate between bank debit cards and gift cards that have debit features. I guess it was just a matter of time, but I was hoping it would last longer…
Last night, in New Jersey, the customer service representative let me scan the corporate memo which he said instructed employees not to accept debit cards that lacked the customer’s names. However, I did not read it to say that. Perhaps I should post it, for others to review?
Editorial Note: The opinions expressed here are mine and not provided, reviewed, by any bank, card issuer, or other company unless otherwise stated.