photo: pixabay
A press release titled Come Fly With Me, Come Fly Away to a Billionaires Row Lounge…….New Face of Travel Relaxation Coming to Airports Nationwide, caught my immediate attention.
The press release announced the partnership of the Billionaires Row Brand (an elite, exclusive, private membership brand also known for brandy and champagne) with Global Concessions Group to create a new brand of airport lounges designed to give travelers a unique experience between the tarmac and their destinations.
The press release continues:
The Billionaires Row Brand is noted for its fine Champagnes and Brandy, exquisite Caviar, Live Events, Charity Fund Raisers and Exclusive Social Media events and venues.
The perfect partnership will allow people from every corner of the Globe to sit down, relax and just enjoy the respite in a venue that exudes “Getting Away from it All” even in a busy airport. The idea to bring a more permanent venue bearing the Billionaires Row brand of exclusive, fine and all immersive relaxing environment to the weary, harried, rushed business, personal and tourist travel industry has been long considered.
Billionaires Row may even include some of its “Themed” events in area of the Lounge…The Popular “Thinkers Thursday” events held in New York may provide some ‘food for thought’ in the design. The inclusion of Billionaires Row sponsor partners like Bugatti, Ferrari, Professional Athletes, Professional Sports Associations, Fine Jewelers, etc. may be part of the final design.
“Ole’ Blue Eyes said it best…now Billionaires Row Global and Global Concessions Group, Virgilie Aliu are going to change that tired airport traveler into a relaxed happy person in our new Billionaires Row Lounges,” William Benson, Chairman Billionaires Row Global.
Whatever design is settled upon these two companies will most certainly change the face of the Airport Concession Industry from dull and ordinary to EXTRAORDINARY…. Billionaires Row Lounge landing at an airport near you soon.
This all sounds fascinating and wonderful, but there are so many details that I’d like more information on, such as:
- The name of the new brand of airport lounges
- The price or fees for the use of these lounges (subscription or individual visit fee)
- Who is eligible to visit or join these lounges
- The design and services and amenities provided at these lounges
- Which airports are targeted for these lounges
- The anticipated opening dates
- and, of course, photos, photos, photos
Notwithstanding all of these unknowns, this is quite exciting news.
A New York frequent flyer who elegantly combines her passions for worldwide travel, running a gazillion marathons all over the globe and staying fit ... without sacrificing her fancy for good wine and food.
I can’t imagine actual “billionaires” want to spend any time at an airport lounge, no matter how nice. Your time is so expensive that it’s way more cost effective to go straight to a waiting jet.
Maybe this really should be targeting those in what the banks call “Ultra High Net Worth”
or “wannabes”