For the longest time, I didn’t own anything by SCOTTeVEST even though I’d known of the company and its famous pockets for many years. There are many reasons for this.
First, although I got the functional pocket part, I had the impression that the products were outdoorsy, utilitarian and geeky by nature. The picture that came to mind was a masculine, boxy vest or jacket replete with multiple pockets or those kind of pants where the bottom zips off and they miraculously become shorts. I just couldn’t identify with the type of person I envisioned who would wear these products.
Second, the people I do know who wear SCOTTeVEST, don’t just wear the items, they swear by Scottevest. It’s a bit scary. When SCOTTeVEST comes up in conversation, their eyes glaze over as if SCOTTeVEST were a religion and Scott Jordan, the company’s CEO, was the Jim Jones of vests and other travel apparel. My only question was which pocket was the Kool-aid hidden in.
Third, I must admit, I have another fear. I’ll call this the black hole of pockets. I was scared of the pockets. I was scared I’d lose something because I could never find the pocket where I placed the item again. I do this all the time in my real life. I hide something for safe keeping, and then go nuts because I’ve hidden it so well even I can’t find it.
And then there’s the fear that one of those scary clowns might pop out of one of those pockets…. Don’t get me started.
About a year ago, I attended a techie exhibition where SCOTTeVEST had a table. I was rather surprised to learn that SCOTTeVEST products, though extremely useful, could also look fashionable (and even feminine)! I wasn’t quite ready to take the plunge into SCOTTeVEST-ville yet, but I felt my resolve begin to soften.
And then something very bizarre happened. My boyfriend, Dave, who was always a severe pocket abuser, discovered SCOTTeVEST. Soon he too was singing the praises of SCOTTeVEST and waxing poetic about Mr. Jordan. Dave bought a really cool dark tiger-striped fleece hoodie with an incredible amount of pockets. The man was in pocket heaven. I once tried to pick up this jacket and it weighed more than my carry on luggage. SCOTTeVEST was truly enabling Dave’s pocket problem and I was powerless to change this
Fast forward. SCOTTeVEST contacted me and asked me to try out an item of apparel that isn’t utilitarian and geeky at all. I dug deep and challenged myself to accept the offer. I chose the Madeline Cardigan because it looked like something I would wear! It is long – which I like to wear with leggings. It has hidden zip pockets to stash some money or an iPhone.
I wore this SCOTTeVEST grey cardigan for nights bopping around Manhattan, as well as staycation weekends away, and on domestic and foreign trips. I admit it: this cardigan is beautiful and functional, in a feminine way, and has now become a staple in my wardrobe!
Wait – I’m not done yet! At #BAcon, the conference of Boarding Area bloggers, we each received a SCOTTeVEST vest! The women’s vest is black and the men’s vest is beige, and they are embroidered with the words Boarding Area. I really liked it. I wore it on a few flights, and I didn’t feel geeky at all. I liked the pockets (which I didn’t abuse!) and it felt cool to wear it through airports, on planes and even strolling through airport lounges.
So, there you have it. Pass the kool-aid please.
The SCOTTeVEST items were provided on a complimentary basis. My opinions are my own.
Peter says
Seriously? I’ve been on the board of SeV for over ten years – it’s all I wear – And I’m quite stylish. 😀
Will Run For Miles says
Hi Peter – thanks for commenting. Yes, I admitted in my post that I was holding onto a wrong impression about the brand (except for Scott being the Jim Jones of vests!). And, I’m sure that you’re very stylish.