This page may contain affiliate links from our advertising partners. We appreciate it when you support Will Run For Miles by using our links.
IHG® Rewards Club “Reel Summer” Screening: New York City Member Event Request
As one of our valued IHG® Rewards Club members, you and a guest are invited to join us for an exclusive rooftop screening of the Academy Award®-winning film “Gravity” hosted by Actor Josh Lucas.
Date: Tuesday, June 3, 2014 Doors open at: 7:00 pm – 10:30 pm Screening begins at dusk
Location: Center 548 Rooftop 548 West 22nd Street (between 10th and 11th Avenue) New York City, 10011
Attire: Dressy Casual
Evening festivities will feature theater-themed hors d’oeuvres, signature cocktails and fun surprises. Can’t wait to see you there.
It sounded interesting, and I am not one to pass up a good event, so I RSVP’ed immediately!
Well, the event was Tuesday night and I am so happy that I went! Can I just say WOW?! The Reel Summer promotion is a multi-faceted promotion, including contests, sweepstakes and extra points for hotel stays. I think of it as a Big Win with a Hollywood summer twist!
Even the floor had stars!
The space was a huge loft-like room. The color was white-wash, with pink lights for emphasis.
One area was set up with food and a bar. There were two large tables of food – one with all sorts of cheeses, salamis, tapenades and breads, and the other with an assortment of movie-house themed candies and popcorns. There were also hors d’oeuvres being served by waiters.
Another area of the room was set up for the movie screening.
There was also a photo booth set up for guests to record their own 15-second film and enter same in the IHG Reel Summer contest. The photo booth was great, and participants were offered all sorts of props – such as funny glasses, hats and boa wraps. Won’t Run and I went for a Great Gatsby type of look. We had fun, making our own 15-second “Reel Summer Movie Moment.” I don’t think we’ll be winning any awards, but it was a hoot.
Finally, there was a “red carpet” photo area – I had my photo taken with both Won’t Run and with Josh Lucas, the celebrity sponsor for IHG’s Reel Summer Promotion. I didn’t know who he was at first, but once I was told he was a star in the film Sweet Home Alabama, I knew immediately. Sweet Home Alabama is one of those movies that I must have watched 25 times!
Josh and me…
From start to finish, the event was amazing. It was also a lot of fun! Guests were encouraged to post on Twitter, Instagram and Facebook to @IHGRewardsClub using the hashtag #ReelSummer for a prize of 150,000 IHG points. If you look at my twitter page, you’ll see that I got very into this contest, and frankly, I think I should win!
I also had the opportunity to speak with many of the people from the IHG team – what a great group of dedicated, enthusiastic, friendly people.
After an hour and a half of mingling and cocktails, guests were asked to sit down for the feature presentation, an introduction to IHG the Reel Summer promotion followed by a screening of the film Gravity. This was supposed to take place on the rooftop, but due to rain, had been moved inside. IHG showed a short film introducing their Reel Summer promotion, and then discussed IHG’s philosophy and accomplishments. They also discussed their newest hotel brand, the first hotel brand designed for wellness and fitness – EVEN.
After the movie, which was quite intense, the festivities ended and each couple was handed on small IHG shopping bag. In it was a bottle of water, some promotional materials and a card with a code for 10,000 IHG points.
But wait! There was also a piece of parchment rolled up. What did it say? I was flabbergasted when I opened it – it was a certificate for a free night at one of the new EVEN hotels!
Wow, thank you IHG!!
I am not sure if this was IHG’s only Reel Summer event, or if they are planning more events around the country. All I can say is, if you receive an invitation – GO!
I ‘m attaching some photos from the evening- credit for the good photos goes to Won’t Run, who may not run, but often takes better photos than I do!
Editorial Note: The editorial content on this page is not provided by any of the companies mentioned, and has not been reviewed, approved or otherwise endorsed by any of these entities. Opinions expressed here are author's alone.